Earning The Point bonus points is easy

Make your life more thrilling and rewarding

Eat, shop and play till you drop and earn The Point bonus points with no cap.

Shopping at Malls

Telecom, Hotel & Department Store Offers

Other Offers from Partner Merchants

Earning bonus points so easy

After making a purchase at the selected merchants, members can simply scan member QR codes to earn points instantly.

Earn points by scanning the membership QR code after purchasing at merchants^*

Earn 1 point for every $1 spent

There are 26 SHKP malls across Hong Kong

^*Please view participating merchants in The Point App

Earn The Point bonus points by scanning the membership QR code

All

Hong Kong Island

Kowloon

The New Territories

Spend at Telecom, Hotel and Department Store

SmarTone has partnered with The Point! From now on, SmarTone customers will automatically earn The Point bonus points with eligible spending at SmarTone after binding with The Point account.

Earn The Point bonus points with eligible spending at SmarTone

¹Eligible spending that auto-earns The Point bonus points include mobile monthly plan, 5G Broadband, roaming, value-added services, fibre broadband, HomePhone+, designated handset and accessory purchases.

²Only applicable to purchases of designated handsets and accessories at SmarTone stores at The Point participating malls. Terms and conditions apply.

Bind Now

Go Royal is a coalition loyalty programme with The Point. Download Go Royal App and become a member now to enjoy following exceptional accommodation and dining privileges at Royal hotels while earning The Point bonus points.

Exclusive Rewards

Use The Point bonus points to redeem exclusive hotel rewards

Redeem Go Royal of SHKP's Royal hotels offer

Double Points

Enjoy 2X points on spending at participating hotels in birthday month^*

Enjoy The Point's double bonus points upon spending in Go Royal of SHKP's Royal hotels at birthday month

*2X Go Royal points earned in birthday month will not be counted as The Point extra bonus points earned in birthday month

Dining Offers

Get up to 20% off at participating hotels and restaurants

Enjoy 20% off dining offer upon spending in the resturants under Go Royal of SHKP's Royal hotels

Explore more reward programmes

Go Royal encompasses the following SHKP hotels and restaurants

The YATA membership programme has now become a partner of The Point. You can earn 1 The Point bonus point for every $1 of YATA spending. Link your The Point account to your YATA App, and you can also automatically earn extra basic The Point bonus points upon spending at YATA in The Point participating malls.

Auto earn 1 YATA-fans bonus point and 1 The Point bonus point at the same time upon spending HK$1 in YATA

Link Now

³Only applicable to YATA stores in The Point participating malls: Kwun Tong apm, Tseung Kwan O East Point City, North Point Harbour North, Kwai Fong Metroplaza, San Po Kong Mikiki, Mong Kok MOKO, Sha Tin New Town Plaza, Tai Po Mega Mall, Tsuen Wan Plaza, Tuen Mun V city and Yuen Long YOHO MALL. Customers must activate the “Auto-earn The Point Bonus Points” function successfully via the YATA App before payment. For relevant terms and conditions, please refer to the website or app of the participating merchant.

Other offers from partner merchants

Convert